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Print design

As it was already mentioned, what many people mistakenly think is that graphic design agencies also do the printing. Even though having this service in your line is good, many agencies do not do it and just restrict to design.

So, basically, print design is a graphic design process. Its end-product is a design in a digital form (.psd, .tif, .indd etc.), which then gets printed onto a material, such as paper, cardboard, plastic, metal, ceramics, etc. Print design, therefore, does NOT include the process of printing, i.e. producing hard copies of documents and other designs.

Print design is done for various purposes, but the main two are marketing and brand awareness.


TYPES OF PRINT DESIGN:

BUSINESS CARD DESIGN

Business cards are a necessity in every type of business since they are an integral part of brand identity. In order to make connections and expand your circle of business partners (and potential clients), having one such masterfully designed card is a thing every business person needs to have. Business cards usually contain basic personal (business-related) information, such as name, job title, contact information, and, of course, company logo and/or slogan.


BANNER DESIGN

Banners are designed for the purposes of printing a personal or commercial message onto a piece of cloth, vinyl, tarp, and sometimes waterproof paper. They can be used for branding or promotional purposes, but also for celebrations and other private occasions. Naturally, they were first handwritten or -painted, but are now designed and printed digitally – even on the web, which speeds up the process and allows for a professional banner design service and top quality outcome.


BOOK COVER DESIGN

You have probably heard of the saying ‘don’t judge a book by its covers.’ However, this is not applicable in advertising because the market has certain expectations when it comes to book cover design.


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